Suddenly Sorted

Bookings.Instagram DMs.Messenger.Website chats.Reminders.Cancellations.Reviews. Sorted, around the clock.

Meet Sally. She turns your website chats, Instagram and Messenger DMs into booked appointments around the clock, so your evenings are yours again.Meet Sally. She turns your website chats, Instagram and Messenger DMs into booked appointments around the clock.

A salon owner using Suddenly Sorted on her phone

Everything a front desk does, handled.

Booking, messages, follow-ups and insights, working together in one place your clients already use.

Book a demo

Turns a message into a booking

fadehousebarber.co.nz
jordan.hayesInstagram · Sally replied
Anything free tomorrow arvo? 👀
Yes — 3:30pm with Theo. Want it?
Perfect, book me in 🙏
Booked · Thu 3:30pm · Theo
Sophie R.Messenger · Sally replied
Are you open Sunday?
We are, 10–3! Want me to book you in?
Yes, a beard trim please
Booked · Sun 11:00 · beard trim
Demo conversation · illustrative
Fadehouse BarberSally · replies in seconds
Any chance of a fade this Saturday? 🙏
2pm’s free with Theo — want me to lock it in?
Yes please!
Booked in
Skin Fade · Sat 2:00pm · Theo
Fadehouse Barber · here to help, anytime
jordan.hayesInstagram · Sally replied
Anything free tomorrow arvo? 👀
Yes — 3:30pm with Theo. Want it?
Perfect, book me in 🙏
Booked · Thu 3:30pm · Theo
Sophie R.Messenger · Sally replied
Are you open Sunday?
We are, 10–3! Want me to book you in?
Yes, a beard trim please
Booked · Sun 11:00am · Theo
InboxSally on social · On
All · 8Needs you · 2Missed · 1Booked · 3
jess.taylor2m
Sally: Booked you in — Sat 11:15 with Paige
✓ Booked
Hannah B.18m
Do you do balayage on short hair?
Sally replied
Chloe R.1h
Sally: We're open till 6 — want a slot?
Sally replied
dan_reed3h
You: All good, see you Thursday!
You replied
Illustrative data · demo salon

Inbox Sally on social · On

Instagram, Messenger & web chat — one inbox. Sally answers; you take over anytime.
All 8 Needs you 2 Missed 1 Booked 3
Channel All channels · 8
jess.taylor2m
Sally: Booked you in — Sat 11:15 with Paige ✓
✓ Booked
Hannah B.18m
Do you do balayage on short hair?
Sally replied
Chloe R.1h
Sally: We’re open till 6 — want a slot?
Sally replied
dan_reed3h
You: All good, see you Thursday!
You replied
jess.taylor · Instagram DM
Sally is handling this thread
Tuesday · 8:12 pm · after closing
Hey! Any chance of a cut & blow wave this Saturday? 🙏
Hi Jess! Saturday has a few open spots — cut & blow wave is $85 with Paige. Want me to grab you a time?Sally · replied in 4 seconds
Yes please!!
Sat 9:30Sat 11:15Sat 2:00
Booked from Instagram
Cut & blow wave · Sat 11:15 · Paige · reminder by SMS Friday
Message Jess on Instagram…
Demo conversation · illustrative data
Rebooking remindersNudges regulars when they're due for their next cut12 sent · 30d
Win back lapsed clientsReaches out to regulars 8+ weeks overdue5 drafted
Review requestsAsks happy clients for a Google review after their visit10 sent · 30d
No-show check-insFollows up kindly after a missed appointmentOff
Working in the background · you approve every send

Follow-ups

Working in the background · you approve every send
Rebooking remindersNudges regulars when they’re due for their next cut
12 sent · 30d
Win back lapsed clientsReaches out to regulars 8+ weeks overdue
5 drafted
Review requestsAsks happy clients for a Google review after their visit
10 sent · 30d
No-show check-insFollows up kindly after a missed appointment
Off
Where do I change my deposit amount?
Deposits live under Settings → Deposits & no-shows — a fixed amount, a percentage, or pay-in-full, and you pick which services need one.
Now draft a win-back for my lapsed regulars.
Four regulars are overdue — Emma (9 wks), Marcus (11 wks), Olivia (8 wks). I've staged one for Emma, ready for your approval.
Draft readyTo Emma
Good to see you back at Fadehouse
Hi Emma, it's been a wee while since we've seen you in the chair. Your usual spot's open next week — want me to hold you a time?
Approve & send
Illustrative · you approve before it sends
New chat
Earlier
Where do I turn on deposits?
Which service earns me the most?
What’s my no-show rate?
How do I connect Instagram?
Who hasn’t booked in 8 weeks?
When are my quietest hours?
Ask Sally
Where do I change my deposit amount?
Deposits live under Settings → Deposits & no-shows — a fixed amount, a percentage, or pay-in-full, and you pick which services need one. Want me to open it?Open deposit settings
Perfect. Now draft a win-back for my lapsed regulars.
Four regulars are overdue — Emma (9 wks), Marcus (11 wks), Olivia (8 wks). I’ve staged one for Emma, ready for your approval.
DRAFT READYTo Emma
Good to see you back at Fadehouse
Hi Emma, it’s been a wee while since we’ve seen you in the chair and we’d love to have you back. Your usual spot’s open next week — want me to hold you a time?
Approve & send to EmmaNot nowSends from your business email
Sent to Emma · they’ll get it now
Ask Sally about your business, or tell her what to do…
Last 30 days
$4,180

booked through Sally — after hours and in the DMs.

62bookings
18after hours
−34%no-shows
4.9★avg review
Your quiet window: Sunday

~$27/wk of empty chairs at your average service price.

Run a quiet-day offer →
Illustrative data · demo salon

Insights

Fadehouse Barber · 30 Jul to 29 Aug
Export
7 days30 days90 daysThis month
⏻ While you were closed
$300

8 bookings Sally captured after hours — the 9pm “are you free Saturday?” messages you’d otherwise have missed. That’s 4 in 10 of everything booked this period.

24chats handled
19booked by Sally
16reminders sent
10review requests
Bookings
19
▲ 12% vs prev
Booking value est.
$705
▲ 9% vs prev
New / returning
12 / 7
37% returning loyal base
No-show rate
0%
— steady
Bookings over time
Booked appointments, last 30 days
Peak day 6 Aug · 3 booked
Revenue by week
Booked value, est.
$145Wk 1
$405Wk 2
$0Wk 3
$115Wk 4
$40Wk 5
Best week $405
Booked value over time
Est. · after-hours share shown in forest green
$145
30 Jul
$405
6 Aug
$0
13 Aug
$115
20 Aug
$40
27 Aug
Business hoursAfter hours (Sally)
Where the opportunity is
What’s worth a nudge this week
Your quiet window: Sunday

~$27/wk of empty chairs at your average service price.

Run a quiet-day offer →
5 win-back candidates

Regulars 8+ weeks overdue, worth ~$185 if they rebook. e.g. Jordan K., Leo M., Theo W.

Review win-back texts →
Skin Fade is your most-booked service

10 bookings this period · est. $400. Feature it on your site?

Edit website →
Where bookings come from
Last 30 days · tagged booking links
Instagram8
Google profile5
QR poster3
Website2
Not tagged1
Instagram is filling the most chairs this month — worth posting your gaps there.
When you’re busiest
Bookings by day & time · Mon–Sun, 8am–6pm
FewerMore
Top services this periodView as table
By bookings · value est.
ServiceBookingsValue
Skin Fade10$400
Classic Cut6$210
Cut & Beard Combo1$55
Beard Sculpt & Hot Towel1$30
Buzz Cut1$25
Sally, this month
From first hello to a booking on the calendar
Chats started
24
100%
Had a conversation
21
88%
Booked
19
79%
19 bookings Sally handled while you were with clients$705 booked value
Booking value is estimated from your service prices, not actual takings. Deposits collected are real money settled to your account.
Booked after hours
40%
of online bookings land while the doors are closed
Booked on mobile
63%
of online bookings are made from a phone
First reply
5 sec
average time Sally answers a new message
Missed enquiries
0
messages left sitting unanswered
No-shows
↓34%
fewer, on average, with automatic reminders
Commission
$0
we never take a cut of a booking
After-hours & mobile: SimplyBook.me online-booking data, 2025. No-shows: peer-reviewed appointment-reminder studies, avg −34% (incl. 2025). Reply in seconds, every enquiry answered and $0 commission are Suddenly product facts.

You run the room. Sally runs the desk.

She already knows how your trade books, the services, the rules, the rhythm, so she answers like she works there. She never invents a time, and never double-books. Every slot is checked against your real calendar before she confirms.

Checks your live calendar No made-up times No double-bookings
Barber giving a client a fresh cut

Barbers

Locks in fades between chairs and quietly fills the mid-week gaps — no missed DMs when your hands are busy.

Hairdresser finishing a client in the salon

Hair salons

Quotes the right service and length for colour, cut or treatment — then rebooks your six-week regulars before they drift.

Nail technician applying polish

Nail studios

Fills last-minute cancellations from the waitlist and remembers exactly who’s due for a refill.

Beauty therapist shaping a client's brows

Beauty & brows

Handles patch-test rules and deposits before the chair’s booked, so no-shows stop eating your day.

Physiotherapist treating a patient in a clinic

Physio & clinics

Reads the enquiry, books the right appointment length, and chases the follow-up visit that keeps people well.

Massage therapist during a spa treatment

Spa & massage

Answers the detail questions on packages, vouchers and couples’ slots — then books the room without the back-and-forth.

Tattoo artist working in a studio

Tattoo studios

Answers the “how much for a half-sleeve?” DMs, takes the deposit and books the consult — so your ink time isn’t spent typing.

Groomer styling a small dog

Dog grooming

Books the wash and tidy by breed and coat, and fills a cancelled slot from the waitlist before the day’s lost.

Aesthetician giving a facial skin treatment

Med-spa & aesthetics

Screens the enquiry, books the right consult length, and keeps skin and injectable clients on their maintenance schedule.

Like having a world-class front desk. Without the overhead.

Clients get instant answers and book in seconds. You get every message, reminder and follow-up handled — big-team polish, without hiring one.

See it in action

Get started
Marigold Hair Co.
Sally · replies instantly
Sunday · 11:47 pm
Hey! Do you do balayage? Roughly how much is it?
We do! Balayage with Mele or Jess is $220–$260 depending on length, and takes about 3 hours. Want me to check some times for you?
Replied in 4 seconds
And are you open Saturdays?
Yep — 9am to 4pm every Saturday. I can hold a spot whenever you're ready.
Demo conversation · illustrative data
Worried about trusting an AI with your customers? See exactly how we keep Sally accurate →

A form waits. Sally works.

Most booking tools make your customer create an account and log in before they can finish — and that’s where you lose them. Sally just books them, no wall. Watch the difference on a real enquiry.

A booking form

Request a booking

Your name
Type your name…
Service
Select a service
Preferred date
dd / mm / yyyy
Submit request

Still waiting...

It can’t answer a question, hold a slot, or chase a no‑show. It just sits there.

vs

With Sally

Marigold Hair Co.
Sally · replies instantly

She answers in seconds, holds the slot, takes the deposit — and books them in while you’re with a client.

Five moments, five outcomes

Mid-appointment

Sits there till you’re free

Answered in seconds, slot held

After hours

Cold by morning

Booked while you sleep

Same-day cancel

The gap just sits there

Waitlist notified, deposits deter the rest

Gone quiet

Noticed months too late

Nudged back when they’re due

When they book

Commission, every booking

0%. One flat NZD price.

See what a form is costing you →

30 seconds, and it uses your numbers — not ours.

Booking shouldn’t feel like a form. It should feel like a conversation.

The businesses that talk to their customers around the clock, and book them on the spot, win. So we built both halves for you. The layer that talks, and the admin that runs on it, in one.

Rey · Founder, Suddenly Sorted

A salon owner at her laptop in a warm kitchen after hours
SBooked while you worked
“Any chance of a Saturday slot?” — Sally offered 4:15 and locked it in.
✓ Booked · 9:47pm

You clock off. Sally doesn't.

The enquiries that came in after you closed used to slip away by morning. Now Sally catches them and books them in.

  • The late-night enquiry gets a reply, not a wait-till-morning
  • A slot held before someone books your competitor instead
  • You wake up to a fuller diary — and your phone stays yours

A front desk in your pocket.

Add Suddenly Sorted to your home screen and run the day from your phone — check your bookings, manage your calendar, and ask Sally anything about your business, wherever you are.

An owner checking Sally's overnight bookings on their phone
Set up with you, not by yourself
We move your data across
Priority support
A real NZ-based team
New features, free as they ship
No lock-in — cancel anytime
The founder, on hand
Book a demo

Already on Fresha, Timely or Kitomba?

Bring your clients across — we'll help you import your list, free, and match everyone on their phone number. No contract, no commission, and your clients never notice the switch.

See how switching works

One flat price. Every booking is yours.

No commission, no per-booking fees, no surprises — every dollar of every booking stays with you. Marketplace platforms clip the ticket; we never do. Pick the plan that fits your chair count — change or cancel whenever.

NZD · excludes GST · 14-day free trial of the full Growth toolkit, no card · cancel anytime

Free

$0/forever

Enough to take your first bookings, free.

  • 20 bookings a month
  • 24/7 booking assistant in your voice
  • Free bookable website from your Google listing
  • 1 team login
Start free

Starter

$29/mo

For solo operators getting their first bookings live.

  • 100 bookings + 100 SMS a month
  • Deposits to lock in bookings, 0% commission
  • Google Calendar 2-way sync
  • Client book (CRM-lite) + review requests
  • 1 team login
Start 14-day trial
Most popular

Growth

$69/mo

For busy businesses that want the whole front desk automated.

  • 500 bookings + 150 SMS a month
  • Rebooking reminders that bring regulars back
  • Waitlist capture & auto-notify on cancels
  • Group & multi-service bookings
  • Up to 5 team logins
Start 14-day trial

Pro

$129/mo

For multi-location, high-volume, brand-conscious businesses.

  • Unlimited bookings & transcripts + 300 SMS
  • Your own domain + remove “Powered by”
  • Your own AI assistant over your business data
  • Unlimited team logins + priority support
Start 14-day trial
0% commission — keep 100%
Flat monthly pricing
No lock-in — cancel anytime
14-day trial, no card
Built & supported in NZ

Put Sally on the front desk today.

She answers every message and fills your diary, day and night. Start free — the full front desk on your 14-day trial, no card.

Free plan, or from $29/mo NZD · No commission · cancel anytime.